August 4, 2017 Vivek Srinivasan

As humankind evolved, so did our curiosity. Curiosity led us to question. The process of answering any question often begins from what we already know. The trouble with most things we know is that, every one of those things are based on certain assumptions. Knowledge is often passed on in…

July 27, 2017 Vivek Srinivasan

Most entrepreneurs start with a problem statement. They wish to make money by solving the problem that people are facing. Building a product can be a long, challenging and expensive task. Nobody wants to be undertaking the effort with no certainty of whether or not the product would be accepted…

July 27, 2017 Shireen Ghosal

A Wisconsin company called Three Square Market is planning to offer their employees a microchip implant in their bodies. The microchips will use near field communication for some elementary works like opening of doors, buying chips etc. How far is it justified to slowly turn your body into a machine to…

July 27, 2017 Shireen Ghosal

AI Trucks A commitment has been made by that 2020, the way things are transported from one place to another will be transformed with self-driven trucks that produces zero emission and there’s no room for driver at all. This is the future vision which will slowly take away the boring…

July 12, 2017 Shireen Ghosal

Srinivas is one of those people whom you can’t call just a “tourist” because he is one hard core traveller. In his journey to see different beautiful destinations around the world he realized that long flight journeys get very monotonous and makes your mood lazy. He used to wonder entire…

June 28, 2017 Vivek Srinivasan

  Human behaviour is the key to building any sustainable business. It is important to understand what people are gravitating towards in order to be able to sell to them. The trend seems to be taking a shift, the West is being more conscious while the East is moving towards…

June 12, 2017 Shireen Ghosal

Startups Club, a community for enthusiastic  entrepreneurs organized a meet up at the Startups Club HQ,  Kormangala,  Bangalore on 7th June,2017 where speaker Mr. Subramani, Founder of Total Solutions  gave a detailed knowledge session on Business Illustrations to  help the budding entrepreneurs in setting up a business plan. On a busy…

June 11, 2017 Vivek Srinivasan

In the early 1900s it was a big deal if you could make a car and there were very few cars on the road. As the century progresses more and more people started using cars and accidents started happening more often. This prompted the US Government to come up with…

June 3, 2017 Vivek Srinivasan

I am writing this weekly posts to share some of the news and some of the ideas that I get when I read those pieces of news. Hopefully it will help spark some thoughts and result in some innovation somewhere.  Building a business is all about the act of value…

March 8, 2017 Badri Narayanan VS

We have seen that nobody really cares for you unless you are able to connect your offering with them and their lives. That is a great place to start but we need to move ahead. The next big question is “Whom do you want to serve?” Many startups (and some established businesses…